Professional Summary

• Ten years professional web experience designing innovative, creative and effective user interfaces
• Fourteen years professional design experience, from traditional print layout and typography through current constantly changing mediums
• Complete understanding of the User-Centered Design process and its application to design creation
• Extensive experience creating web graphics, banners, icons, color schemes, and working with branding departments to promote a consistent brand onto the web
• Comfortable working in Flash and creating interactive demos and banners
• Certified Usability Analyst (certified June 2005)
• Skilled at creating wireframes and architecture for websites and web applications
• Complete understanding of Internet design, including browser restrictions and capabilities, file load times and optimization, and multi-platform testing
• Expert with graphics tools; current with software and design trends
• Team player comfortable interacting with all levels of management

Computer

Design Software: Photoshop, Illustrator, Flash, Dreamweaver, Fireworks, Freehand, Image Ready, Quark, PageMaker, InDesign, Acrobat, Director
Desktop Software: Visio, PowerPoint, Word, Excel, Access, Interwoven Teamsite
Programming: HTML, JavaScript, Action Script, CSS, DHTML

Work Experience

Freelance Web Designer
NY, NY & Louisville, KY, 1998 - present
Collaborate with various size businesses to create web sites and applications that express corporate focus and vision. Work has included, but not limited to: designing complete web sites, creating wireframes, coding HTML, creating style guides, working with databases and creating icons and logos. Work with companies and individuals both remotely and locally.

Senior Web/Interaction Designer
AXA Equitable,  NY, NY,  September 2000 - December 2006
Global Fortune 100 Insurance Company
Responsible for visual design on all AXA Equitable websites and intranet. Create web graphics, layouts, templates and style sheets. Work closely with business users and branding departments to maintain the AXA brand. Design interactive web demos and online advertising in Flash. Create wireframes, content management templates and style guides. Designed the AXA Distributors website ranked in top ten financial brokers websites by Dalbar. Manage design consultants during busy periods.

Web Designer/Web Master
Financial Technologies International, NY, NY, June 1999 - September 2000
Mid-sized financial software company, renamed Golden Source
Sole designer of the FTI's internet (design has since changed) and intranet web sites, including visual design, functionality and maintenance. Worked with marketing and sales teams to produce interactive presentations in Macromedia Flash for both sales meetings and the web site. Led a focus group to plan the future and direction of the corporate web site.

Senior Web Designer
Gamesville.com,  Boston, MA,  July 1998 - May 1999
Internet gaming site; purchased by Lycos in 1999
Sole designer for 'The World's Biggest Game Show site' which was presented to and purchased by Lycos for $238 million (design has since changed). Responsible for all Gamesville.com design decisions including web site look and feel, game show presentation, UI, functionality, screen and print design and testing across platforms. Also designed print marketing materials such as t-shirts, post cards and bumper stickers.

Web Designer
Phoenix Media Communications Group,  Boston, MA,  June 1996 - July 1998
Largest alternative communications group in New England; consisting of newspapers, websites and a radio station
Sole designer responsible for design of online dating service, www.PersonalPossibilities.com (design has since changed), as well as other Phoenix Media sites: Mass Web Printing, Tele-Publishing Inc., and Tele-Publishing, UK. Created graphics, HTML and worked with Perl code. Designed animated ad banners and individual client 'mini-sites' for clients. Additionally, trained design staff in HTML and gif animation.
Assistant Art Director, The Boston Phoenix
Responsible for design and production of weekly newspaper ads and event marketing. Supervised 6 designers.

Catalog Designer
Peacock Papers,  Boston, MA,  August 1994 - June 1996
Party and giftware company producing novelty items; purchased by Contempo Colors in 2000
Sole executor of Peacock Papers' 4-color catalogs from layout through design and creating computer generated artwork of concept products. Worked with all aspects of pre-press production including color fidelity and color separation, deadlines and press checks.

Education

University of Massachusetts, Amherst, MA
Bachelor of Arts in Communication and Art History, Cum Laude, May 1993

Human Factors International, New York, NY
Certified Usability Analyst certification, June 2005

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